Last updated: May 27, 2026
FLUX operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified. We may collect or process the following categories of personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
- Contact details including your name, address, billing address, shipping address, phone number, and email address.
- Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, form of payment, and other payment details.
- Account information including your username, password, security questions, preferences and settings.
- Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
- Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
- Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
- Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources:
- Directly from you when you create an account, visit or use the Services, or communicate with us.
- Automatically through the Services from your device when you use our products or visit our websites, and through cookies and similar technologies.
- From our service providers when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
- From our partners or other third parties.
How We Use Your Personal Information
Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:
- Provide, tailor, and improve the Services. To process your payments, fulfill orders, remember preferences, send notifications related to your account, manage your account, arrange shipping, facilitate returns and exchanges, enable reviews, and create a customized shopping experience for you.
- Marketing and advertising. To send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services.
- Security and fraud prevention. To authenticate your account, provide a secure payment and shopping experience, and detect or investigate possible fraudulent, illegal, or malicious activity.
- Communicating with you. To provide customer support and maintain our business relationship with you.
- Legal reasons. To comply with applicable law, respond to valid legal process, and enforce our terms or policies.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy, including:
- With vendors and service providers who perform services on our behalf (IT, payment processing, analytics, customer support, cloud storage, fulfillment and shipping).
- With business and marketing partners to provide marketing services and advertise to you.
- When you direct, request, or consent to our disclosure of certain information to third parties.
- With our affiliates or otherwise within our corporate group.
- In connection with a business transaction such as a merger or bankruptcy, or to comply with legal obligations and protect our rights.
Third Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms. We do not guarantee and are not responsible for the privacy or security of such sites.
Children's Data
The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details below to request that it be deleted.
Security and Retention of Your Information
No security measures are perfect or impenetrable, and we cannot guarantee "perfect security." We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us. How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, or resolve disputes.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights in relation to your personal information:
- Right to access / know personal information we hold about you.
- Right to delete personal information we maintain about you.
- Right to correct inaccurate personal information.
- Right of portability — to receive a copy and request that we transfer it to a third party.
- Managing communication preferences. You may opt out of promotional emails at any time via the unsubscribe link.
We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your requests.
International Transfers
We may transfer, store and process your personal information outside the country you live in, subject to applicable safeguards.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the revised policy on this website, update the "Last updated" date, and provide notice as required by applicable law.
Contact
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact FLUX Customer Support:
- Email: support@fluxeg.com
- Business Hours: Sunday – Thursday | 9:00 AM – 6:00 PM (Cairo Time)
- Address: New Cairo, Egypt